About
Real estate broker, property manager (50+ doors), and web development agency owner. I built ProFlow360 after years of managing field crews, chasing leads on spreadsheets, and stitching together tools that were never designed to talk to each other. The CRM options were either too heavy (enterprise platforms with 6-month onboarding) or too light (glorified contact lists). ProFlow360 exists because I needed it first.
Areas of Expertise
- CRM software for service businesses
- Field service operations
- Real estate brokerage and property management
- Lead management and sales pipelines
- Web development and SaaS product design
Published Articles (16)
CRM Estimating and Invoicing for Service Businesses: From Quote to Payment in One System
April 6, 2026 · 17 min read · Operations
CRM Lead Management for Service Businesses: How to Stop Losing Leads and Start Closing More Jobs
April 6, 2026 · 16 min read · Lead Management
Job Costing for Service Businesses: How to Track Every Dollar and Protect Your Margins
April 6, 2026 · 18 min read · Operations
Field Service Scheduling and Dispatch Without a Dispatcher
April 6, 2026 · 17 min read · Operations
From Owner-Operator to Team: The Systems You Need Before Hiring Your First Crew
April 6, 2026 · 19 min read · Growth
How to Get Your Team to Actually Use the CRM: A Field Service Adoption Playbook
April 5, 2026 · 16 min read · Adoption
CRM Reports That Actually Matter for Service Businesses
February 5, 2025 · 14 min read · Analytics
CRM for Service Businesses: Managing the Complete Job Lifecycle
February 3, 2025 · 17 min read · Industry Solutions
CRM Integration Guide for Service Businesses: Connect the Tools You Actually Use
February 1, 2025 · 14 min read · Integrations
Small Business CRM Guide: Get Running Fast Without Enterprise Complexity
January 30, 2025 · 15 min read · Small Business
Sales Pipeline Management for Service Businesses: Build Predictable Revenue
January 28, 2025 · 16 min read · Sales
CRM vs Spreadsheets: When to Make the Switch and How to Do It Right
January 25, 2025 · 14 min read · Getting Started
Customer Retention Strategies for Service Businesses: How to Keep Your Best Customers
January 22, 2025 · 16 min read · Customer Success
CRM Automation Best Practices for Service Businesses: What to Automate First
January 20, 2025 · 15 min read · Automation
How to Choose the Right CRM for Your Service Business: A Practical Decision Framework
January 18, 2025 · 16 min read · Buying Guide
The Complete Guide to CRM Implementation: Best Practices That Actually Work
January 15, 2025 · 18 min read · Implementation